We know you have

Big Ideas

And that is why we created the

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State Finals:
April 9, 2016 @ 9AM
Lowell Center, Room 118
2016 WBIT Winners

What's the big idea?

What’s the

Big Idea?

WBIT is an entrepreneurship event open to undergraduates attending any two or four year University of Wisconsin school across the state (except UW-Madison). It teaches cutting-edge

Lean Startup business development tools

, provides

business mentorship

, and allows participants to compete in a fun format for

paid internships

and a

chance to win $25,000


Why Participate?



Cutting-edge Lean Startup business development tools

Your business idea and present findings at WBIT Finals
Access to valuable mentors, a paid Lean Startup internship, and the opportunity present in front of elite venture capitalists and win $25,000 at the International Business Model Competition

Sign Up

Is this just another business plan competition?

Is this just another

business plan competition?

Over 85 percent of new businesses fail within a few years, often because they try to plan their way to success. It’s time to change. 

WBIT represents a new paradigm in entrepreneurship. WBIT is not a business plan competition but rather a business idea competition based on a new way of thinking about the entrepreneurial process and business concept development. Instead of preparing a detailed business plan, undergraduate student teams will identify and test their business assumptions EARLY in order to quickly identify customers and market potential and present the findings of their work in a brief 10 minute presentation to judges.

What is Lean Startup?

How to Win

the Wisconsin Big Idea Tournament.

  1. Register Now for WBIT D2L Access

    What is it? WBIT D2L is a self-guided experiential Lean Startup module to help you advance your idea.

  2. Utilize the WBIT D2L Learning Site and Message Board

    for learning tools, mentorship, and presentation preparation help. (receive access once you register)

  3. Test your idea

    using Lean Startup principles

  4. Participate in a campus competition
  5. Advance to present your findings

    in a 10 minute presentation at the Wisconsin Big Idea Tournament Finals in Madison on April 9, 2016 (*The State Winner Qualifies for the International Business Model Competition (Travel Expenses Paid)

  6. Win!

    WBIT rewards students for: breaking down ideas into key business model assumptions getting outside the building and testing assumptions with customers applying customer development and lean startup practices to nail the pain and solution learning to pivot (make changes) until arrival at a customer-validated business model

  7. * (See Winning Team Presentations here.)